The two most prominent social media influencers are reportedly been smiling on their ways to the bank. This came after it was reported that advertisers are desperately looking for ways of marketing their various products.
According to latest research Instagram has emerged the number one place where advertisers are advertising their services and products as well.
According to statistics released by Instagram, TikTok star Azziad Nasenya was found to be the highest paid Instagram influencer in the country. The top Instagram Influencer has 1.3 million followers on his Instagram account.
However Instagram charges upto Ksh. 535,000 per post, this is according to Hopper HQ. Hopper HQ is an Instagram marketing and planning tool.
Azziad Nasenya is ranked 28th in Africa according to statistics. She has 1.4 million followers on TikTok, 134,000 subscribers on YouTube and 426 followers on Facebook.
In July the previous year, the salary rate card of Azziad Nasenya shocked netizens after it was leaked online. The young Instagram influencer charges around Ksh. 100,000 and Ksh. 50,000 for TikTok video and live video respectively.
However, an advertiser will have to pay her Ksh. 100,000 for Instagram Feed, Ksh. 50,000 Instagram story and Ksh. 50,000 for Instagram Live. If an advertiser wants her services on Facebook he/she will be forced to pay a total of Ksh. 100,000 per post and further Ksh. 50,000 for a live session.
If you want placements, mentions and videos on YouTube you will have to splash Ksh. 50,000, Ksh. 30,000 and Ksh. 100,000 respectively. Azziad also charges around Ksh. 250,000 if you want monthly package or weekly brand engagements. This includes one Facebook post, one Tweet, one Instastory, one TikTok video and lastly one Istapost.
Azziad Nasenya is followed closely by Keroche heiress and Anerlisa Muigai according to Hopper HQ. According to Hopper HQ, on Istagram Anerlisa Muigai charges around Ksh. 428,000 per post. She has a million followers on Instagram, 130,000 followers on Facebook and is also ranked at position 30, as the highest paid Instagram user.